The fast-food giant's initial tests of "personalized AI-driven marketing" have led to major gains in consumer engagement and ...

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The San Antonio-born brand has been celebrating the return of its "legendary original recipe" in recent marketing.

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The Woven Collaborative, a unit comprised of various agencies and Tide’s internal creative team, is behind the brand’s most ...

The retailer is running two distinct holiday campaigns for the first time to appeal to consumers who view the season as too ...

FDA’s requirement for truthful, balanced risk and benefit information applies to drugmakers, leaving a loophole for both ...

Ever since American backed off its draconian implementation of New Distribution Capability (NDC) for travel agents, there’s been a whole lot less to write about. But I talked to Mark Nasr, Air ...

Deep breathing can be an effective way to reduce stress at work, studies show. But on the job, many people don't think about ...

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