All of Ariana Grande and Cynthia Erivo’s ‘Wicked’ red carpet looks plucked straight from Glinda and Elphaba’s wardrobes
Ariana Grande and Cynthia Erivo are set to enchant fans on the big screen when “Wicked” officially hits theaters on Nov. 22, but the pair have fully embraced their larger-than-life characters via ...
The Daily Telegraph2d
How Wicked became this year’s Barbie
The similarities between Wicked and Barbie, in particular, don’t end with the fact both films star a blonde A-lister – pop ...
voguebusiness2d
The business of Wicked
As the sea of green and pink ramps up ahead of next week’s release, we break down the mounting impact — and potential — of ...
Why ‘Wicked’ brand partnerships could risk consumer fatigue
But for “Wicked,” which is based on the popular Broadway show adapted from Gregory Maguire’s 1995 novel of the same name, there is a danger of oversaturation from brand partnerships leading to ...